GOPWA is more than just a storefront — it’s a robust toolkit designed to empower an easy, hassle-free storefront content editing and webstore management. From a range of built-in speed optimization practices that accelerate performance up to 4x — and up to a rich collection of UX/UI features and integrations for omnichannel marketing. GOPWA has it all.
We go way beyond a mere development project. Here, you get everything you might need for all-encompassing growth strategy: from webstore performance boost to UX/UI upgrades to marketing efforts and beyond. With ROI-focused approach at the core.
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Headless PWA Storefront is a separate technology that runs on its own front-end system. If you upgrade your eCommerce website to a PWA, it will still run on the Magento backend. But the frontend will be completely independent from Magento. And, if you'd like, you'll be able to switch to any other CMS in the future with no disruption to your frontend experience.
In terms of features, PWA storefronts include unique features such as push notifications, offline functionality, device agnosticism, and app-like appearance. The main advantage lies in cross-platform support. A single progressive web app can be used as a traditional website and can be installed on both Android and iOS devices.
Good thing is you don't have to choose: very often progressive web applications are taken as an alternative to Adobe Commerce and Magento 2 theme. When in reality, PWA can serve as an add-on technology that runs on its own front-end system. Meaning, if you upgrade your eCommerce website to a PWA, it will still run on Adobe Commerce or Magento backend. But the frontend will be completely independent from the back-end system. This opens endless possibilities that cannot be achieved without a headless PWA tech stack.
PWA storefronts have faster performance by default compared to Magento/Adobe Commerce webstores — all thanks to service workers and unique caching principles. Besides, GOPWA team put a strong focus on continous storefront speed optimization by creating unique speed-boosting techniques like server-side caching for GraphQl queries, GraphQL cache warmer up, pre-rendering, Adaptive Fast Mode, to name a few.
Apart from the next-level speed and significantly improved mobile shopping experiences, headless PWA storefronts have a lot of unique features that no theme or eCommerce platform can offer. For example, greater scalability, flexibility in content management, unparalleled speed, device agnosticism and top-notch mobile experiences to boost sales, push notifications, offline functionality, and many other. And of those benefits lead to higher conversions, greater CLV, and sky-rocketed customer satisfaction.
You can follow two roads to create a headless PWA: Build it from scratch using Magento PWA Studio or customize an already existing PWA Storefront. The latter will cost you less money and take less time. You will need just to download the storefront and install it on your store. In the case of GoMage PWA, you can do it in one click.
